TRUSTED BY LEADING TECHNOLOGY BRANDS WORLDWIDE

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LEAD FUNNEL THE QUALIFA WAY

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DATA

  • Addressable market assessment
  • Decision makers & influencers
  • Content consumption / Interest area segmentation
  • Account match / exclusion lists

VOLUME DELIVERY

  • Cost-per-lead
  • Pacing across quarter/month
  • Region & country splits
  • Quality guarantee – 100% lead replacement if criteria not met

GLOBAL REACH

  • North America
  • Latin America
  • EMEA
  • Asia-Pacific
  • 20+ native languages

TECHNOLOGY INTEGRATION

  • Marketing automation API
  • Marketing cloud API
  • Real-time lead distribution
  • Instant reporting (online portal)

INSIGHT & INTELLIGENCE

  • Detailed demographic analysis
  • Vendor/competitor market share
  • Refine content & approach for next programme
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OUR SERVICE

We generate qualified leads using outbound marketing. We host content (white papers etc) on www.conexta.co.uk and then use our multi­lingual onshore call centre in the UK to profile and qualify opportunities. We provide real-time delivery of leads through to client CRM and Marketing Automation systems such as Salesforce, Eloqua, Marketo and more.

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COST PER LEAD (CPL)

We work to a straightforward model in order to calculate CPL’s for clients:

  • Select region
  • Identify industry vertical
  • Provide exclusion lists
  • Select company size
  • Choose job title
  • Provide qualification criteria and profile questions
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OUR AUDIENCE

  • We have a database of over 5 million IT decision makers
  • We focus on companies rather than individuals. ­We provide wider profile data for IT influencers
  • We hold data for companies across the USA, UK, Germany, France, China, Australia and more

OUR GUARANTEE

We operate a replacement guarantee­
If any leads are not accepted to client criteria, we will replace free of charge.