Bite Studio are a digital agency who provide integrated online solutions for businesses.
Challenge:
When Bite Studio came to Qualifa they had recently developed a new Intranet product. They had established a presence in a niche sector and were looking to target multiple markets. Bite Studio knew they had a great product but weren’t sure how to go about approaching different sectors or identifying which would be most relevant.
Solution:
Qualifa worked with Bite Studio to promote their product and devised a strategy to successfully raise product awareness in multiple sectors. Key contacts were researched and identified using a range of social media platforms. Individually tailored elevator pitches were sent via email and follow up phone calls were used to further establish dialogue.
Results:
Amongst others, Qualifa identified the Financial Services sector as a prime target market and within the first month of engagement secured 4 meetings with senior level decision makers in this field.
Bite Studio are in the final stages of developing their latest digital offering and have asked Qualifa to continue working with them on this new product launch.
What they said:
“Qualifa’s in depth understanding of how to approach director level contacts has been a huge asset. We’ve been really impressed with the standard of appointments gained and have asked them to keep working with us on our next product launch.”
Neil Witten, Creative Director
